Collection: Babai

Babai is a Ukrainian brand born from the need to create minimalist wooden toys that support children's development through creative, distraction-free play. Its creators believe that the true magic of childhood lies in simplicity, quality, and closeness to nature.

The Babai brand was born from a love of design and a desire to return to the tradition of handcrafted toys, which are passed down from generation to generation. Each brand design is designed to develop children's imagination, motor skills, and independence, giving them the space to independently discover the world and create their own stories.

Babai focuses on natural materials and eco-friendly production , using certified wood and non-toxic paints and oils that are safe for children. Production takes place locally in Ukraine, in small batches, ensuring quality and every detail, and supporting sustainable development.

The brand's aesthetic is Scandinavian simplicity combined with the warmth of wood , making Babai toys a beautiful addition to a child's space, fostering peaceful and creative play. Instead of flashy colors and noise, Babai gives children the space to focus and create their own worlds that grow with them.

At Bebe Concept, we value Babai for its authenticity, coherence of vision, and responsible approach to childhood, which celebrates freedom, creativity, and connection with nature. It's a brand that reminds us that less is more, and true value lies in simplicity, quality, and shared moments.